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Zillow to Acquire Chief Competitor Trulia in $3.5 Billion Deal

Zillow to Acquire Chief Competitor Trulia in $3.5 Billion Deal

Zillow is set to acquire Trulia in a $3.5 Billion Deal. Zillow will pay 0.44 of its shares for every of the shares in Trulia. The media brand companies will continue to operate by generating profits through charging brokers to advertise their services. There is a perfect overlap that will help Zillow enjoy a lucrative deal. Zillow and Truia have similar as well as distinct features.

This year alone, the two companies have amassed more than $100 million in cost savings. This deal has already raised eyebrows in the broker community. Both teams had earlier declared that they will not invest in real-estate brokerages. Zillow attracts homeowners to know price of properties while Trulia trades technology to help homeowners seal the deal. Experts believe that the $3.5 Billion deal is a high value that can be regulated. This is a strategy that is going to change the real estate market and help individuals enjoy a better life.

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