Herzog Wines Cellars, an award-winning wine producer, announces Jenny Guy as its new director of marketing and public relations. In this role, Guy will manage the winery’s marketing department, overseeing paid, owned and earned media strategy, community and trade relations, branding and creative output, as well as the ideation and execution of marketing campaigns for Herzog and its onsite, fine-dining restaurant, Tierra Sur.
“At Herzog Wine Cellars, we are dedicated to our craft and have a longstanding history as a top producer of specialized wines. Jenny’s passion for her field and commitment to her community are a perfect match for our company,” said Joseph Herzog, general manager of Herzog Wine Cellars. “We’re excited about the qualities and experience she brings to this position, and we’re proud to have her represent the Herzog name.”
Prior to Herzog, Guy served as director of communications for Mustang Marketing, Ventura County’s largest, full-service marketing agency. In this capacity, Guy was responsible for the agency’s communications team, working directly with clients to produce all forms of marketing copy, perform crisis management, and cultivate PR strategies and media relations.
Guy’s proficiency in marketing and brand communications stems in part from her four years as marketing director of Vapur, a reusable water bottle brand. As an early hire of Vapur, Guy developed grassroots marketing initiatives to establish a credible public image, drive sales and foster a loyal following. These combined efforts eventually helped to transform the startup water bottle brand into an international, multimillion-dollar company.
Guy earned her bachelor’s degree in communication and media studies, with an emphasis in public relations and advertising, from California Lutheran University. She is also a recent graduate of the Ventura County Leadership Academy and co-chair of the Public Relations Society of America Gold Coast Chapter’s young professionals club.
“Herzog’s legacy and dedication to its craft are unmatched – as is the quality of its wines,” said Guy. “It is my ultimate goal to build on and drive awareness to Herzog’s already outstanding achievements.”
Herzog’s tasting room and restaurant are located in Ventura County, California and are open to the public. To learn more about Herzog, their staff and services, please visit herzogwinecellars.com.
ABOUT HERZOG WINE CELLARS
California-based Herzog Wine Cellars is a division of Royal Wine Corporation, a family-owned company and one of the largest producers of kosher wines in North America. Specializing in sustainable viniculture, Herzog offers more than 25 grape varieties in its award-wining wines, including brands like Baron Herzog and Jeunesse. The craftsmanship of Herzog wines is attributed to a 150-year legacy of wine making, passed down for nine generations from Czechoslovakia to the United States and now led by Herzog’s head winemaker, Joe Hurliman. To learn more about Herzog, connect on Facebook or visit herzogwinecellars.com.